Kegerators Blog

Many are amazed at the head of steam the trend of good, quality beer has built up in recent years.  For many home brew entrepreneurs, the increasing demand for microbrews and quality beers has made their dreams come true.  The market seems to show little sign of slowing down.  More and more breweries are opening every year at the craft and microbrew level, and even the big companies are trying to compete and keep their formidable chunk of the beer market.  Well, there will always be those who want the cheapest of schwill.  But more and more people want something more out of their beer: nutrition, flavor, and real tradition.

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As the world we live in becomes more and more toxic, eating (and drinking) organic is the most fundamental change towards health that we can effect in our daily lives. With new poisons in the air and the water every day, it only makes sense to cut down on the poisons in any way you can. For those of you new to the concept of Organic foods, it is food grown without pesticides or chemical fertilizers. If it is food that contains many different ingredients, such as beer, then chemical additives and preservatives are also excluded from the product. Organic food and beer help your body to process that food and drink more efficiently - with less of these toxins involved, your liver functions more smoothly. A healthy liver is something that every beer fan should promote in their lifestyle. Although organic products cost a little more, the health benefit – and the taste – is well worth it.

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Brewing today is more of a science than ever. With advances in the specialty fields of micro-biotics and plant biology, this science is now receiving praise – and the degree programs – from the highest level of academia. The golden age of microbrews we are living in is giving more and more respect around the board to brewmasters, and has created a whole new field of academia – the brew scholar.

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2007 has been an exciting time for beer. With a public increasingly interested in craft brewing, we have seen a greater variety and tendency towards experimentation from brewers. Even big brewers are now desperately trying to get a piece of the quality beer market. At a time when craft brewers are upgrading to micro-breweries, and some micro-breweries are selling so well that they can’t be called “micro” any more, the abundance these brewers are enjoying is sparking a creativity in brewing that is at an all-time high.

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